Aveeno
Global Brand Redesign
Part 2: Skincare
Brand
Aveeno was founded on the power of finely milled colloidal oatmeal to heal and soothe dry, compromised skin. The brand has since become synonymous with oat in its 70+ year history. Today, Aveeno researches and works with scientists and dermatologists around the world to unlock the therapeutic power of nature’s most restorative ingredients, delivering clinically-proven products that nurture and care for skin.
Challenge
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Approach
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Involvement
Design Manager, Strategy, Creative Direction, Packaging Design
Credits
Design Director, Jennifer Dahl
Design Manager, Lex Evan