Lexington Bakes
Brand Design
Pastry
Brand
Lexington Bakes is a sweet bakeshop serving up Consciously Baked™ luxe treats. From delicately rich fudge brownies to cheerfully bright buttery blondies and sinfully decadent cookies, they make unique and extraordinary treats by hand in Los Angeles with their guiding principle of Radical Ingredient Transparency™.
Challenge
TK
Approach
TK
Involvement
Strategy, Brand Design, Naming, Copywriting,
Creative + Art Direction, Styling, Photography, Chef
Credits
Creative + Art Director, Designer, Copywriter
Photographer, Stylist, & Chef, Lex Evan
